The impact of sensory marketing in directing consumer behavior - a case study of Mr.Yummy’s restaurant - Batna Province-. Alijtihed Journal on Legal and Economic Studies, [S. l.], v. 12, n. 01, p. 555–571, 2023. DOI: 10.36540/mqgg1211. Disponível em: https://alijtihed.univ-tam.dz/article/view/143.. Acesso em: 24 mar. 2026.